Browsing Research and Publications by Author "Hess, Sebastian"
Now showing items 1-2 of 2
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Choice of Fresh Vegetable Retail Outlets by Developing-Country Urban Consumers: The Case of Kale Consumers in Nairobi, Kenya
Okello, Julius J.; Lagerkvist, Carl-Johan; Hess, Sebastian; Ngigi, Marther; Karanja, Nancy (2012)Fresh produce retailing in many developing-country urban centers is changing with the recent emergence and rapid growth of supermarkets and specialty stores. These retail outlets are competing with the traditional wet ... -
Consumers’ Willingness to Pay for Food Safety in Nairobi: The Case of Fresh Vegetables
Lagerkvist, Carl Johan; Hess, Sebastian; Ngigi, Marther W; Okello, Julius Juma (2011)Large urban areas in developing countries represent currently the most dynamically growing markets for food products. This study investigates the willingness to pay of consumers in Nairobi for safer leafy vegetables. We ...