Browsing School of Business & Economics by Subject "Customer behavior"

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Determinants of Consumers’ Adoption of Mobile Parking Payment Services in Kenya

Komo, Lee; Kyando, Eusebius; Ngare, Philip (Sabinet, 2016)

We conduct a study on consumers‟ satisfaction and acceptance of mobile parking service: EJIJIPAY, in Nairobi City-Kenya. We begin by assessing consumers‟ satisfaction of EJIJIPAY since its launch. We perform factor ...