The first edition of this book has been sold within less than one year so that a second edition became necessary. In this second edition, all chapters have been updated, all case studies revised and recent data were ...

In this third edition, all chapters have been updated, new chapters integrated, all case studies revised and recent data were integrated. The concept, as it is described below, remained unchanged. Over the last few ...

The economic importance of retailing is constantly increasing, as can be seen from the development of many countries across Europe, America and Asia. In highly developed countries, retailers are taking an increased ...